# Add your business name and logo to crypto checkout

> Coinvay checkout branding lets merchants display a business name and uploaded logo on customer payment screens. Configure the identity in Settings and inspect it in the Sandbox preview before sharing payment links with customers.

Publisher: Coinvay | Published: 2026-10-27 | Updated: 2026-10-27 | Category: Merchant operations
Canonical: https://coinvay.com/articles/branded-crypto-checkout

Add a merchant name and logo to Coinvay checkout, inspect the preview and keep visual branding separate from payment evidence.

## Use a recognizable merchant identity

Choose a name customers will recognize from their order, website or receipt. An unfamiliar trading name can make a legitimate hosted checkout look suspicious. Upload a clear square logo in the supported PNG, JPG or WebP format, within the current two-megabyte limit. The backend checks uploads and stores the merchant’s asset separately. Avoid including private contact details or customer information inside the image.


## Review the complete customer journey

Branding matters before payment, during waiting and on the receipt. For example, a design studio named Northline can compare the checkout header to its website and invoice email so the buyer sees a consistent identity. Test a long business name and a small mobile display rather than assuming a desktop logo will remain readable everywhere. The preview is visual only; use a real testnet checkout to check payment instructions and transaction verification.


## Keep branding distinct from trust evidence

A correct-looking logo does not authenticate a copied payment link or wallet address. Send links from your normal business channels, explain the Coinvay hosted domain and teach support staff to verify order references. Coinvay’s small powered-by attribution identifies the gateway; it does not mean the gateway is the seller or holds the merchant’s funds. Current branding availability follows plan configuration, so confirm the feature in Plans & billing before promising a specific checkout presentation to a customer.


## Practical checklist

- Use the same business name across your website, invoice and checkout header.
- Upload an appropriate logo and inspect its visibility in different checkout states.
- Confirm the actual receiving address and payment link separately from visual branding.

## Questions and answers

### Does uploading a logo change the wallet that receives payments?

No. Branding and receiving-wallet configuration are different settings. Review Wallets independently when changing settlement addresses.

### Can I preview branding without making a payment?

Yes. The merchant Sandbox preview displays your configured identity without sending tokens or creating a live payment record.

## Sources and further reading

- [Coinvay merchant API documentation](https://coinvay.com/docs)

## Related guides

- [Direct Wallet Settlement vs. Platform Balances](https://coinvay.com/articles/direct-wallet-settlement-vs-platform-balances)
- [Wrong Network at Crypto Checkout: Prevention and Support](https://coinvay.com/articles/crypto-checkout-network-mistakes)
- [Crypto Quote Expiry: What Happens When the Timer Runs Out?](https://coinvay.com/articles/crypto-quote-expiry)

Published by Coinvay with AI-assisted drafting. Product claims were checked against the implementation and linked primary sources. Provider facts and pricing can change; verify the current terms before choosing a service. Examples are illustrative, not customer results. No ranking or AI citation is guaranteed.